The University offers 37 undergraduate degrees, 40 master’s degrees and 19 doctoral programs at its four campuses (Pamplona, San Sebastián, Madrid and Barcelona). The university contributes to students’ education through personalised mentoring with activities aimed at acquiring professional competences and personal habits that stimulate personal development in all of its dimensions: cultural, artistic, religious, athletic and solidarity.
The University of Navarra School of Communication has been a pioneer in offering Communication studies in Spain at university level, with the launching of its Degree in Journalism back in 1958. Since then, other undergraduate and graduate programs have followed thanks to this innovative spirit, with the most recent addition of a new Degree in Marketing in the academic year 2016-2017.
Aware of the impact of the media in our society, the School seeks to prepare professionals who are capable of discovering and bravely transmitting the truth, who at the same time appreciate the social responsibility of their job and the importance of the service they provide. The Christian inspiration that guides and defines the University of Navarra contributes to the emphasis placed on the importance of an education that combines the development of professional skills and abilities with personal integrity.
Our educational institution is ranked in the Top 50-100 schools of Communication, Culture and Media by the QS World University Ranking by subject 2020.
As professor of the Marketing Degree, Jürg teaches Introduction to Marketing and Introduction to Branding to undergraduate students. The coordination, counselling and evaluation of the final projects of our senior marketing students is also an important part of his teaching activities. He is also an academic coordinator for the first year students. Before returning to his Alma Mater (Degree in Advertising and PR, 2001-2005), Jürg worked in the marketing industry and had the opportunity to experience the discipline from different angles: as an account executive in advertising agency Pool CP in Madrid (2006), as a marketing assistant at L’Oréal Spain (2007) as a product manager in the marketing department of Cartier Spain (2008) and as a media planner in Mediacom Switzerland (2010-2011).