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The European Institue for Commercial Communicaitons Education strives to promote excellence in commercial communications education and research and to further exchanges between the European commercial communications sector and academic partners.

EDCOM AIMS TO...

Promote excellence in commercial comms education and research

Promote knowledge and understanding of innovative communications techniques

Facilitate cross-border education and academic exchanges


Enhance cooperation between the industry and academic partners

The Latest News

Amber Schepers, Graduation Competition

August 31, 2026

Becoming second in the EdCom Graduation Competition means a lot to me. Competing at a European level and receiving this recognition feels incredibly meaningful. It feels like recognition not only of my research, but also of the passion and dedication I put into this topic. Employee engagement and internal communication are subjects I truly believe in, especially within complex healthcare collaborations.

This result confirms for me that communication can make a real difference in organizations and in the experiences of employees. It motivates me to continue developing myself within the field of strategic communication and to keep working on themes such as connection, identity and engagement.

Most of all, this achievement makes me proud and grateful,
for the opportunity to share my research, for the valuable feedback I received, and for everyone who supported me along the way.

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Monika Nikolova, Senior Brand Manager, Heinz

August 28, 2026

“The most rewarding part was all the interaction we had with the students – it was incredible to see how excited, involved and curious they were. It was lovely getting all the questions from the teams as it truly showed how invested they are in the process, how well thought through their approach is and how much effort they were putting into the work.”

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 Julie Veryser, Senior Brand Director, Heinz

August 28, 2026

” The most rewarding part of being an Ad Venture juror was seeing the students present and bring the ideas to life! The passion and dedication they’ve put into the work and into our brand was incredible.

I really appreciated that several teams went above and beyond in terms of collecting data through qualitative interviews à to then build powerful actionable human insights. This is something that many of our external partners won’t always do! They were then able to tie this into a powerful campaign platform, through a very strong story.”

– Julie Veryser, Senior Brand Director, Heinz

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