The UCC offers three Bachelor graduate programs in Czech language: Literary Arts with two specialisations: Literary Arts and Copywriting, Visual Arts with specialisations: Photography and Audio-visual Arts, Animation and VFX, Graphic and Media Design, and Creative Marketing and Communication with specialisations: Digital Marketing, Management in Creative Industries and Creative Marketing. Students may take up two following master graduate programs in Czech language: Visual Arts and Creative Marketing and Communication.
Petr Majerik has been Guest Lecturer in Marketing and Advertising at UCC Prague over the past five years, with special emphasis on Media Market and Media Planning and Client Service. He is also involved in the areas of student exchange programs and business development of the UCC Prague. Petr spent 25 years in advertising in various positions. He has worked for some of the leading international ad agencies and media agencies, such as DDB, DMB&B, Carat and ZenithOptimedia, for clients like McDonalds, VW, Philips, P&G, Master Foods, Adidas and Michelin. He has published articles in marketing magazines and is actively involved with several industry bodies, like Jury of P.O.P. STAR, Czech Superbrands and others.