HOGENT is the largest University of Applied Sciences and Arts in Flanders offering a wide range of programmes at eight campuses across the cities of Ghent and Aalst, in the Flemish part of Belgium.
HOGENT consists of 8 Schools: School of Teacher Training, School of Healthcare, School of Social Welfare, School of Built Environment, School of IT and Digital Innovation, School of Business and Management, School of Bioscience and Industrial Technology, School of Arts.
Jo De Bruyn
Jo De Bruyn, lic. German Phil (RU Gent) and post-univ. courses Marketing and sales Ehsal (Brussels), has a wide experience in marketing & communications. He started In different Belgian communication agencies as a direct marketing expert & client director. In 1996 he founded In Concreto, a no-nonsense communication agency specialized in action marketing. From 2014 Jo is also leading the DM Institute, a community of 300 direct and digital marketeers in Belgium in order to inspire each other with clear cases and workshops. From 2015 Jo is also lector for Direct & Digital Marketing courses for all the marketing communication students of HoGent. He is an interactive coach in order to create the right atmosphere to give each other deep insights and creative, inspiring point of views. His motto: All communication should add to your business-goals.
The Erasmus University College Brussels is affiliated with Vrije Universiteit Brussel (VUB). Both higher education institutions work together in the Brussels University Association. EhB is strongly embedded internationally by actively participating in international networks, partnerships, projects and mobility programs. EhB’s 5.000 students are clustered in 4 departments and 2 Schools of Arts located in 5 campuses throughout the city. The departements offer Bachelors with a strong professional focus while the Schools of Arts offer Bachelors and Masters in Music, Audiovisual and Performing Arts.
Bournemouth University hasa strong professional orientation with a focus on academic excellence and graduate employability. The university is recognised as the only Centre for Excellence in Media Practice in the UK and graduates from the National Centre for Computer Animation. Bournemouth University is at the heart of the largest non-industrial conurbation in Europe. It is in a wonderful location sandwiched between the UK’s newest national park, best beaches and largest natural harbour. It is home to a major financial services sector (JP Morgan Chase, Nationwide Building Society and Liverpool Victoria among others) as well as having the largest concentration of language schools outside London and many national headquarters including the Royal National Lifeboat Institution and Sunseeker International.
Cliff Van Wyk
Cliff Van Wyk is Senior Lecturer in Advertising at Bournemouth University, with special emphasis on Strategic Planning and Applied Creativity. Cliff spent 30 years in advertising and marketing consultancy in various parts of the world, prior to joining Bournemouth University in 2006. He has worked for, and with, some of the world’s leading agencies and marketers, such as Lintas, Lowe Worldwide, Unilever, Nestle, Coca-Cola, Dulux, 3M, Mercedes-Benz, HSBC and IBM. He has delivered papers at major international conferences (Global Diversity, Age Matters, Brand Activation) and is actively involved with several industry bodies. Over the past five years, Cliff has guest lectured (and run bootcamps and practical workshops) in Spain, Argentina, South Africa and the Netherlands. He has also served as a judge in several advertising and creative award programmes.
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To be published soon
