Design Archives - Page 6 of 8 - edcom: Training Tomorrow’s Talents

Hogeschool Utrecht

The HU University of Applied Sciences Utrecht is an ambitious university in dynamic surroundings. Its provides education and conduct research that is in high demand in the labour market and are inextricably tied to the Utrecht region. The link between education, research, and the professional world enhances its regional impact. HU University of Applied Sciences Utrecht (HU) is one of the largest further education colleges in the Netherlands and is funded by the state. It has over 38,000 students with more than one hundred different nationalities. And yet, our students still experience our educational environment as small-scale and personal. This is thanks to the numerous locations where the courses are housed according to discipline and the high quality of our teaching staff, who place great emphasis on personal supervision.

Luc Van Dijk-Wijmenga

Luc van Dijk-Wijmenga (1989) is the owner of AeronAdvies, which is independent marketing consultancy agency. AeronAdvies excels when it comes to online marketing, innovation and social impact. Luc loves to work in an inspiring environment while working independently at the same time. He learns quickly and is being a valued member of any team. His specialties are: social media marketing, marketing communication and public relations. Luc holds a master degree in Communication Sciences (MSc), with a focus on effects of user generated content on brand-value. Besides working for AeronAdvies, Luc teaches marketing courses at HU University of Applied Sciences Utrecht and Windesheim University of applied sciences. Luc also coordinates an international graduation course with students and supervisors around the world and is involved in several Erasmus projects.

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Technological University Dublin

Both the Masters in Advertising and the Postgraduate Diploma in Advertising and Digital Communications programmes are part of the School of Marketing, Technological University Dublin. The mission of the School of Marketing centres on teaching and learning, research, industry partnership and community contribution. The School seeks to

Be at the leading edge of marketing education in Ireland at both undergraduate and postgraduate levels
Produce graduates who are ‘work ready and change ready’
Contribute to the community through creating outstanding corporate leaders
Have a positioning as being ‘close to business and the business professions’, complementing the positioning of the Faculty of Business
Have excellence and innovation in learning, teaching and research
Have a global orientation in terms of staff and student profile and mobility

Throughout both programmes relevant for membership a diverse range of teaching and learning strategies are employed. This generally includes lectures, guest lectures, case study, presentations, debate, discussion and self-directed learning in addition to group directed learning. It is intended to provide the students with a stimulating learning environment conducive to the attainment of the learning outcomes of the programmes.

Rosie Hand

Dr. Rosie Hand is the Head of Advertising and Communications in the School of Marketing and Entrepreneurship at TU Dublin and leads the strategic and operational management of all advertising and creative commercial communications programmes at undergraduate, postgraduate and executive levels.

She has a deep commitment to both curriculum re- engineering and programme development and delivers a suite of new programmes in Creative Commercial Communications in partnership with industry body, IAPI. These programmes are cornerstones of both the School of Marketing and Entrepreneurship and the total Faculty of Business offering and are a catalyst for research activity within the University.

Central to Rosie’s skillset is the management of key stakeholder relationships which bridge the academy and the business community, including IAPI (Institute of Advertising Practitioners in Ireland), AAI (Association of Advertisers in Ireland), Marketing Institute, and ASAI (Advertising Standards Authority for Ireland. She has built an extensive network in the marketing, advertising and communications industries and is the TU Dublin representative in Edcom (European Institute for Commercial Communications Education).

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Hochschule Mannheim

Hochschule Mannheim – University of Applied Sciences

For more than 100 years, the Hochschule Mannheim – University of Applied Sciences has been anticipating future educational demands. We can look back on a dynamic tradition and commitment to meeting future challenges with innovative educational concepts. The University’s outlook is global, and we actively promote international, scientific and cultural exchange between students. Our degree programs increasingly focus on the demands and opportunities of the international community.

The Faculty of Design’s Communication Designers are problem solvers, whose goal is to solve their client’s communicational problems. These issues can vary, for example, from a product not finding buyers, a long-established company wanting to develop into a trend brand, or even having a breakthrough idea on how to save the rainforest which should be shared worldwide.
Our perception of communication design not only requires a superb amount of creative capability, but also a deep understanding of the media and its social significance. Due to this, we provide extensive theoretical knowledge. This knowledge ranges from design theory and design critique, design history and philosophy, to even precisive strategical use and design management.

We are committed to keeping man-kind our main focus. Our goal is to help students develop into independent and productive individuals. We do not agree with the concept of adjusting students to becoming public utilities for the economy. We strive to uphold this principle with great fervor.

Jean-Claude Hamilius

Jean-Claude Hamilius graduated Diplom Designer at the Hochschule für Gestaltung in Offenbach in Germany. Over the years he has been Art-, Creative- and Executive Creative Director at Young & Rubicam, Leo Burnett, Saatchi & Saatchi, DMB&B and McCann Erickson in Frankfurt and Düsseldorf, in charge at local, national and international level for e. g. Philip Morris, Procter & Gamble, Canon, Goodyear,Zwilling, Burger King, Yamaha Motors … Laureate of e. g. New York Festival, Art Directors Club, Eurobest, iF Design Award … He is founder and Creative Director of Consumers’ in Düsseldorf and started his academic career as lecturer for Graphic Design at the Lycée technique des Arts et Métiers in his home country Luxembourg, before he was named Professor at the Faculty of Design of the University of Applied Sciences in Mannheim in October 2007. For several years he was president of the jury at the Communication & Design Awards in Luxembourg, and in 2012 member of the jury at the „Junior Agency“ Students Awards of the GWA (German Association of Communications Agencies). Jean-Claude was also an edcom Board member for several years.

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