King’s College London is a prestigious and research-intensive university located in the heart of London, United Kingdom. Established in 1829, it is renowned for its academic excellence and commitment to advancing knowledge across various disciplines. King’s College London has a diverse and vibrant student community, attracting scholars from around the world.
King’s Business School, a part of King’s College London, is a leading institution for business education and research. It offers a range of undergraduate, postgraduate, and executive programs, emphasizing a global perspective and practical relevance. The school is known for its innovative teaching methods, strong industry connections, and focus on developing well-rounded, socially responsible business leaders. King’s Business School strives to equip students with the skills and knowledge needed to thrive in the dynamic and competitive world of business, making significant contributions to the business community and society at large.
John Bredican is a distinguished academic and marketing professional with extensive experience in media, advertising, communications, and strategic innovation. With 15 years of lecturing experience, he currently serves as a Senior Lecturer of Marketing at King’s College.His academic credentials include a PhD from KTH University, an MBA from RSM Erasmus University, and a BA in English Literature and History. Dr. Bredican’s research concentrates on marketing, mobile communications and education.
Previously, he held strategic roles in media and telecommunications, including management positions at GCap Plc and leadership of a pioneering podcasting start-up. As general manager of Studio Time, a leading audio recording studio, he developed innovative strategies that significantly expanded consumer engagement.
With nearly two decades of experience across media, communications and academic sectors, Dr. Bredican brings a unique blend of practical expertise and scholarly insight, consistently driving innovation and strategic thinking in communication and marketing landscapes.
Previously, he held strategic roles in media and telecommunications, including management positions at GCap Plc and leadership of a pioneering podcasting start-up. As general manager of Studio Time, a leading audio recording studio, he developed innovative strategies that significantly expanded consumer engagement.
With nearly two decades of experience across media, communications and academic sectors, Dr. Bredican brings a unique blend of practical expertise and scholarly insight, consistently driving innovation and strategic thinking in communication and marketing landscapes.