Discipline: Marketing

Fontys School of Economics

As a broad-based university, Fontys is the largest public knowledge institute in the southern Netherlands. Fontys links its education and research to innovation processes within and outside the regions. Communication at Fontys School of Economics evolves around one central question: How do brands create relationships with people through media? All our semesters have their own theme. 1: Publishing 2: Branded Content. 3: Customer Journey 4: Branding 5: Internship 6: Minor 7: Design Thinking 8: Graduation Internship. Students work on real-life client briefs in every semester with intensive group coaching by professors and lectures. There are 5 key focus points in our curriculum: creativity, media innovation, entrepreneurship, language proficiency and research.

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Joep Peeters

To be published soon!

Maike Simon

Maike Simon – de Vocht (drs.) studied Journalism, Political Science and American Politics. During her studies she created podcasts for the leader of the Dutch Labour party and wrote articles about several political elections for Dutch media. After graduation she worked as a Foreign Desk editor for Elsevier (a Dutch magazine similar to the Economist). Her specialties: American Foreign Policy, the Middle East and digital media. Maike start lecturing at Fontys in 2010 and became Program Manager in 2013.

 

 

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Technological University Dublin

Both the Masters in Advertising and the Postgraduate Diploma in Advertising and Digital Communications programmes are part of the School of Marketing, Technological University Dublin. The mission of the School of Marketing centres on teaching and learning, research, industry partnership and community contribution. The School seeks to

  • Be at the leading edge of marketing education in Ireland at both undergraduate and postgraduate levels
  • Produce graduates who are ‘work ready and change ready’
  • Contribute to the community through creating outstanding corporate leaders
  • Have a positioning as being ‘close to business and the business professions’, complementing the positioning of the Faculty of Business
  • Have excellence and innovation in learning, teaching and research
  • Have a global orientation in terms of staff and student profile and mobility

Throughout both programmes relevant for membership a diverse range of teaching and learning strategies are employed. This generally includes lectures, guest lectures, case study, presentations, debate, discussion and self-directed learning in addition to group directed learning. It is intended to provide the students with a stimulating learning environment conducive to the attainment of the learning outcomes of the programmes.

Rosie Hand

16/05/2013 EDUCATION. Rosie Hand. Programme Co-ordinator, Postgraduate in Advertising, DIT . My Education week. Photo: Clodagh Kilcoyne

Dr. Rosie Hand is the Head of Advertising and Communications in the School of Marketing and Entrepreneurship at TU Dublin and  leads the strategic and operational management of all advertising and creative commercial communications programmes at undergraduate, postgraduate and executive levels.

She has a deep commitment to both curriculum re- engineering and programme development and delivers a suite of new programmes in Creative Commercial Communications in partnership with industry body, IAPI.  These programmes are cornerstones of both the School of Marketing and Entrepreneurship and the total Faculty of Business offering and are a catalyst for research activity within the University.

Central to Rosie’s skillset is the management of key stakeholder relationships which bridge the academy and the business community, including IAPI (Institute of Advertising Practitioners in Ireland), AAI (Association of Advertisers in Ireland), Marketing Institute, and ASAI (Advertising Standards Authority for Ireland. She has built an extensive network in the marketing, advertising and communications industries and is the TU Dublin representative in Edcom (European Institute for Commercial Communications Education).

 

 

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Institute of Communication

The Communication Institute of Greece is a non-profit organisation, established to promote research, education and to facilitate communication among academics and communication professionals all around the world. It was established in 2003 in Greece as an independent association of academics, researchers and professionals. Its mission is to create a forum of academics, researchers and professionals who can meet, contribute and exchange experiences and ideas about the development of their discipline.

The IoC members, among others, are the following Universities:

  1. Aristotle University of Thessaloniki
  2. National and Kapodistrian University of Athens
  3. Athens University of Economics and Business
  4. Panteion University of Social and Political Sciences
  5. American College of Greece, DEREE

Maria Kantza

To be published soon

 

 

 

 

Elena Tsilika

unknown_personTo be published soon

 

 

 

xnenac7s Click here to see their Academic profile on AdForum