Discipline: Digital

Breda University of Applied Sciences

Breda University of Applied Sciences is a medium-sized higher education institute. About 7,000 Dutch and international students from some 80 countries are studying at BUas. BUas stands for knowledge development, research and (full-time and executive) bachelor’s and master’s programmes at professional (‘hbo’) and academic (‘wo’) level in the domains of Built Environment, Data Science & AI, Facility, Games, Hotel, Leisure & Events, Logistics, Media, and Tourism. We are an internationally renowned institute that strives for top academic quality. Together with our students and experts, we seek out cooperation with frontrunners in the field, with whom we work on innovation and research and arrive at new ideas. We empower young professionals on their journey to shape a better world.

Arnoud Versluis

Arnoud’s career covers more than 20 years all parts of the marketing & media world having worked in the tourism industry, within advertising agencies, financial companies and consultancy as well. He describes himself as a marketing generalist, comfortable in discussing any part of this fascinating industry. Arnoud is driven by the challenge and desire to grow and improve business. Besides his work as Education manager and lecturer Marketing at Breda University of Applied Sciences, Arnoud held several industry positions like jury member of the SAN (Stichting Adverteerder jury Netherlands), chair of the Foundation board Omroep Brabant (a regional TV, internet and radio company) and Edcom board and research committee member (part of EACA).

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Technological University Dublin

Both the Masters in Advertising and the Postgraduate Diploma in Advertising and Digital Communications programmes are part of the School of Marketing, Technological University Dublin. The mission of the School of Marketing centres on teaching and learning, research, industry partnership and community contribution. The School seeks to

  • Be at the leading edge of marketing education in Ireland at both undergraduate and postgraduate levels
  • Produce graduates who are ‘work ready and change ready’
  • Contribute to the community through creating outstanding corporate leaders
  • Have a positioning as being ‘close to business and the business professions’, complementing the positioning of the Faculty of Business
  • Have excellence and innovation in learning, teaching and research
  • Have a global orientation in terms of staff and student profile and mobility

Throughout both programmes relevant for membership a diverse range of teaching and learning strategies are employed. This generally includes lectures, guest lectures, case study, presentations, debate, discussion and self-directed learning in addition to group directed learning. It is intended to provide the students with a stimulating learning environment conducive to the attainment of the learning outcomes of the programmes.

Rosie Hand

16/05/2013 EDUCATION. Rosie Hand. Programme Co-ordinator, Postgraduate in Advertising, DIT . My Education week. Photo: Clodagh Kilcoyne

Rosie Hand is the Head of Advertising and Communications in the School of Marketing and Entrepreneurship at TU Dublin and  leads the strategic and operational management of all advertising and creative commercial communications programmes at undergraduate, postgraduate and executive levels.
She has a deep commitment to both curriculum re- engineering and programme development and delivers a suite of new programmes in Creative Commercial Communications in partnership with industry body, IAPI.  These programmes are cornerstones of both the School of Marketing and Entrepreneurship and the total Faculty of Business offering and are a catalyst for research activity within the University.
Central to Rosie’s skillset is the management of key stakeholder relationships which bridge the academy and the business community, including IAPI (Institute of Advertising Practitioners in Ireland), AAI (Association of Advertisers in Ireland), Marketing Institute, and ASAI (Advertising Standards Authority for Ireland. She has built an extensive network in the marketing, advertising and communications industries and is the TU Dublin representative in Edcom (European Institute for Commercial Communications Education).

 

 

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ECS (Paris)

ECS Paris is a private communications school that is part of the MediaSchool. ECS Paris aims to shape the next generation of communications professionals and prepare them for the job market.

The Mediaschool group believes that it is essential to promote the joy of studying by achieving academic rigor and practicing on real life cases. When you reach postgraduate level you should keep the sharpest possible focus on the demands of future employers. They conduct regular audits to ensure that students and tutors are following the current examination specifications and options. They place great emphasis on the presentation facing professional juries. They use exam-based teaching methods featuring written homework and timed tests. Students receive regular examination practice in addition to sitting trial examinations in December and May. By forming agencies composed by student groups, they ensure full understanding of the cases on different levels and build confidence and team spirit. Relatively small class sizes (average 20) and intensive tuition mean that all students are given personal attention. When additional explanation is necessary, their teachers make time available on a one-to-one basis. Our goal is to make our graduates the most sought after by agencies profiles, media and advertisers in their chosen specialty.

xnenac7s Click here to see their Academic profile on AdForum