Eva Vikonopoulou

Eva Vikonopoulou holds a BSc in Marketing from DEREE – The American College of Greece and an MBA from SDA Bocconi in Milan, Italy, earned through a joint-degree program with the Andersen School of Business at UCLA in Los Angeles, California, USA.

Eva began her career in advertising in 1998 in Account Management. Over the past 20+ years, she has worked with numerous Greek and multinational clients, successfully managing brands including P&G (Pantene, Ariel, Fairy, Lenor, shopper, MBCI), Eurobank, the Saracakis Group of Companies (Mitsubishi and Honda Cars & Motorcycles), Emirates, Alpha Bank, Eurolife Insurance Company, and Volvo Car Hellas. Her work has contributed to measurable business impact, demonstrating her ability to build effective client partnerships and deliver meaningful brand and business results.

In 2026, Eva was appointed to lead New Business Development at VML Greece, where she drives growth by building strategic client relationships, expanding market opportunities, and strengthening VML’s brand equity in Greece. She also contributes to shaping VML Greece by fostering collaboration, enabling cross-functional capability building, and developing strategies that support long-term client value and transformative business outcomes.