Francesc Monserdá

Francesc is a highly experienced advertising and media professional with more than 35 years of international experience in strategic communications, media management, and business development. Throughout his career, he has held senior leadership positions across leading agencies, media organizations, and global communications groups.

As former Global Media Lead at Omnicom Media Group, he was responsible for leading global media negotiations and strategic initiatives for multinational clients across sectors including automotive, retail, insurance, and consumer services. His extensive experience evaluating communication strategies, managing international campaigns, and driving business outcomes provides him with a comprehensive understanding of excellence in advertising and public relations.

In addition to his professional achievements, Francesc brings a global perspective, strong analytical capabilities, and a rigorous approach to assessing strategic and creative proposals. His expertise would make him a valuable contributor to Adventure 2026 Jury Panel evaluating communication, advertising, marketing, or public relations projects.