Category: News

Ad Venture Student Competition Winner 2018

Posted on by edcom Team

Vienna, 18 May 2018: The Winner of the Ad Venture Student Competitions 2018 has been selected!

This year’s edition of the Ad Venture Student competition has come to an end an we are really happy to announce the winner: Team LINK from Ecole Supérieure de Publicité (France)! The team has convinced the third round jury with their campaign entitled “In the name of the refugees”.With this campaign, this team aims to give people the power to make a difference. They will be encouraging the target audience to give refugees their dignity back by helping the reclaim their names. All this combined with a great presentation, had the jury impressed.

The winning team, represented by Sabrina Neveu, Fanny Marello, Ksenia Skorik and Raphaël Mochi competed against 90 other teams from 13 countries answering a brief developed in collaboration with the client, Amnesty International, which campaigns for a world where human rights are enjoyed by all, using research and activism to shine a light on abuses.

The three finalists – Team Coquelicot (Pantheon University, France), Team LINK (Ecole Supérieure de Publicité,France) and Team The Oxymorons (Leeds Arts University, UK)– were selected during two initial judging rounds and were given the opportunity to present their campaign to the final jury and the edcom members during the edcom May meeting at the FH Wien University in Vienna, Austria.

The students from the winning team, were rewarded for their hard work with travel, accommodation and tickets to the prestigious Cannes Lions International Festival of Creativity which will take place in June 2018.

The final jury, chaired by Sandra Alvarez (Spark Foundry), is composed of Monique Gerritsen (EPHEC), Sieglinde Martin (FH Wien), Barry Ferguson (Carat UK), Istvan Simon (Mama said no) and client representatives Emily Nevins (Director of Campaigns) and Philip Doyle (Communications & Campaigns Director).

Registrations for the next Ad Venture Student Competition will open in autumn 2018.

Organised by European Institute for Commercial Communications Education (edcom) and The European Association of Communications Agencies (EACA), Ad Venture is the first Pan-European competition which gives students the opportunity to experience what it is like to work in advertising by creating their own campaign in response to a brief from a real client.

For further information, please contact inspire@eaca.eu or visit the webpage of the competition.

Top Three Ad Venture 2018

Posted on by edcom Team

After two rounds of intense analyzing and grading, the jurors have selected their top three teams of the Ad Venture Student Competition 2018! The competition received 90 submissions, of which ten teams advanced to the second round. The three campaigns which deserved a seat in the top ten are (in no particular order):

Team Coquelicot (Pantheon University, France), “It could be you”

LINK (Ecole Supérieure de Publicité, France), “In the name of the refugees”

The Oxymorons (Leeds Arts University, UK), “Easier than you think”

 

The top three teams will present their campaigns to the final and third round jury, composed of two academics, two industry professionals and two client representatives on 18 May during the edcom member’s meetings in Vienna, Austria. The winners of the competition will be awarded with a trip to  Cannes Lions International Festival of Creativity in June 2018.

For more information about the finalists teams and their campaigns, please click here.

Announcement Top Ten Finalist Ad Venture 2018

Posted on by edcom Team

Ten student teams from across Europe have been selected to compete in the second round of the 10th annual Ad Venture Student Competition, organised by edcom (European Institute for Commercial Communications Education). More information about the top ten campaigns can be found here.

This year’s edition focused on a brief issued by Amnesty International, with the single objective to drive people to the iWelcome Community Platform which encourages people to take action against the ongoing refugee crisis in Europe. Following the announcement in September 2017, exactly 90 student teams – a record breaking number for this competition which has run for 10 years – submitted their campaigns in the hope to convince the jury of their creative ideas.

All campaigns have been judged by a panel of 60 jurors, including academics, industry professionals and client representatives who scored the campaigns based on research, creativity and creative media and strategy.

As a next step in the competition, the ten finalists’ campaigns will be examined by a new panel of six judges: two academics, two industry professionals and two client representatives. The jury will select the top three finalists, who will present their work during the edcom Member’s Meeting on 18 May 2018 in Vienna, Austria. They will have to justify why they should be the winners of the valuable experience of participating in the Cannes Lions International Festival of Creativity 2018.

The Ad Venture Student Competition was launched in 2008 and has been an invaluable opportunity for students in commercial communications to gain an understanding of what it is like to work in an agency and working for meaningful clients such as the European Commission, ESA, the European Women’s Lobby or Amnesty International. For any questions regarding the competition, please don’t hesitate to contact us at inspire@eaca.eu.