Sintija Popena is Creative Director / Head of Creative Export at McCann Riga, with many metals under her belt (Golden Drum, Epica, Effie, ADCE etc.) and currently Best Baltic Creative (Adwards 2026).
With a BA in Film Theory and an MA in Cinematography, she is most drawn to the moving image. Having spent 5 years teaching film to highschoolers and overseeing McCann Riga’s internship programme, working with young people is something of a calling. She humbly expects to see larger-than-life ideas, bold executions and witty copyrighting skills. Have you got them?